Salem, OR — Demographics & Statistics
ZIP code 97301 serves a portion of Salem, Oregon, within Marion County. This community is home to approximately 24,957 residents, with a median age of 35.8 years. The median household income of $84,715 sits above the national median of $67,521, while median home values of $415,103 are above the national average of $301,500. The area has a owner-majority housing profile, with 71% owner-occupied and 29% renter-occupied units. Cost of living in this part of Salem is higher than the national baseline, with an index of 128 (100 = national average). With a college-education rate of 50% and an unemployment rate of 6.4%, 97301 reflects the economic character of Marion County in Oregon.
| Category | Statistic | Value | vs. National Avg |
|---|---|---|---|
| Population | Total Population | 24,957 | — |
| Population | Density (per sq mi) | 7,741 | — |
| Economics | Median Household Income | $84,715 | ↑ 25% vs nat'l avg |
| Economics | Median Home Value | $415,103 | ↑ 38% vs nat'l avg |
| Economics | Cost of Living Index | 128 | ↑ Higher than avg |
| Economics | Unemployment Rate | 6.4% | ↑ 64% vs nat'l avg |
| Economics | Below Poverty Line | 22.5% | ↑ 97% vs nat'l avg |
| Education | College Educated (25+) | 50% | ↑ 43% vs nat'l avg |
| Demographics | Median Age | 35.8 yrs | ↓ 7% vs nat'l avg |
| Housing | Owner-Occupied | 71% | — |
| Housing | Renter-Occupied | 29% | — |
| Housing | Total Housing Units | 10,731 | — |